‘Hear it Roar – the sound waves of pioneer in-car entertainment systems’ was the tagline of the Pioneer Convoy 2008, car audio showdown and road show held at Berjaya Times Square, Kuala Lumpur. Many people came to this event and got behind the wheels to feel the awesome power of ultimate sound machines. Watch them take on each other with raw energy and shockingly pure sound to emerge victorious as the Best of the Best.
Pioneer DJ Competition
This annual event is organized by Pioneer and co-sponsored by its partners with the aim of elevating the performance standard of local DJs and cultivating new talents to fill the local club scene in Malaysia – bringing the performance of aspiring DJs to new heights. The contestants were all the best of their class and were judged by a panel of experts well known in the clubbing community.
TAG Heuer launched a new concept boutique at Pavillion Kuala Lumpur. The boutique, introduces Tag Heuer’s revolutionary iconic avant-garde style created by architect Ottavio di Blasi. This concept reflects the brand’s unique vision and drive. During the launch, besides demonstrating the well-designed watches, Tag Heuer also announced Maya Karin as the new brand ambassador for Tag Heuer Malaysia.
Toyota Corolla Altis Launch
UMW Toyota Motor Sdn Bhd, the assembler and distributor of Toyota vehicles in Malaysia has unveiled the Toyota Corolla Altis on 13th March 2008. The all-new Corolla Altis brings a completely new standard of automotive excellence to this class of cars. The concept is to offer customers a dynamic and advanced sedan with luxurious styling. Built on an improved platform, the all-new Corolla Altis has been improved in every area to provide better comfort, space and ride comfort.
Shine With Lancome 2009
Lancôme’s leadership in fragrances cosmetics and skincare rests upon an intimate knowledge of and love for women. For over 70 years Lancôme has listened and responded to their needs worldwide, offering beauty care products and services that correspond to each woman perfectly at every stage of her life. ‘Shine with Lancôme’ road show allowed the public to experience their products and makeovers by the professional colour design artists.
Shine With Lancome 2010
Lancôme kicked off its first stop of ‘Celebrating 75 Years of French Beauty’ at KLCC followed by 4 other multi-city road shows with an attendance of over 40 media and celebrities. Customers were treated to the Lancome experience through a sensorial journey, relishing makeovers at the makeup bars. High-tech skin analyses were also offered to provide women with a better understanding of their skin.